Individuals
Private Beta Feature Liferay Data Platform 2026.Q2+
The Individuals view consolidates customer data into a single interface for reviewing profile details, attributes, and activity. It aggregates data from supported sources to present a unified profile for each individual.
The dashboard includes both anonymous individuals (visitors without identifying information) and known individuals (identified users), centralizing identifiers, attributes, and behavioral data to support analysis, segmentation, and decision-making.
To access the dashboard, click Individuals in the People section of the menu.
The Individuals list displays all profiles stored in Liferay Data Platform. At the top of the page, three cards show the total number of individuals and the breakdown between known and anonymous individuals.
The list contains known and anonymous profiles:
Known profiles: identified users synced from Liferay DXP or Salesforce.
Anonymous profiles: users without identifiable information.
Anonymous profiles are removed after 30 days of inactivity.
Profile Information
The table includes these data columns:
| Column | Description | Data Logic |
|---|---|---|
| Member Name | Email | Primary identifier for the profile. | Known: Name and Email Anonymous: Anonymous ID |
| Account Name | Associated company or account. | Known profiles only. |
| Country | Geographic location associated with the profile. | Synced from connected data sources. |
| First Seen | When the profile was first established. | CRM (with activity): First activity date CRM (without activity): First sync date Anonymous: First activity date |
| Last Active | Most recent tracked event. | Blank if no activity has been recorded. |
| Profile Type | Indicates whether the profile is known or anonymous. | Known or Anonymous. |
You can search, filter, and sort profiles from the Individuals list.
Click an individual’s name to open the detail view.
The detailed view is organized into these tabs:
Activities Tab
The Activities tab displays the individual’s engagement history and session details across connected sites.
This includes:
- Device and browser information
- Geographic and language data
- Unique identifiers from connected systems
- Activity trends over time
- A chronological event timeline
Use the date filter on the Individual Events chart to refine results by time range.
Profile Tab
The Profile tab displays unified attributes for the individual and the associated account.
Individual attributes include fields such as name and email. Account attributes include company-related data, such as industry, sourced from Salesforce.
Each attribute row shows its data source and last modified date.
Interests Tab
The Interests tab displays topics and search activity inferred from the individual’s engagement across connected sites.
Interest data is generated from page metadata such as titles, descriptions, and keywords, combined with individual interaction patterns.
Interest rankings evolve over time as additional interactions are recorded.
Segments Tab
The Segments tab displays all segments an individual has been associated with over the last 30 days.
This includes both real-time and batch segments.
| Column | Description |
|---|---|
| Segment Name | The title of the segment. Clicking the name opens its detail page. |
| Type | Indicates if the segment is Real-Time (updated instantly based on behavior) or Batch (updated on a schedule). |
| Date Added | The specific date the individual met the criteria and was added to the segment. |
| Date Created | The date the segment was originally created in the Liferay Data Platform. |
Real-time segments update continuously, while batch segments update on a scheduled basis.
