Capability

Personalization

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Liferay provides powerful out-of-the-box features for building and delivering personalized experiences to users. Personalization features empower you to deliver novel site experiences that differ based on defined user segments, design and execute A/B Tests, and more.

Category
  • Capability
  • Deployment Approach
  • Feature
  • Resource Type
Category
  • Capability
  • Deployment Approach
  • Feature
  • Resource Type
Getting Analytics for User Segments
Official Documentation
Getting Analytics for User Segments Subscribers To use Analytics Cloud with User Segments, you must first connect your DXP data source to Analytics Cloud and enable synchronization of users and...
Segmentation By Geolocation
Official Documentation
Segmentation By Geolocation Liferay DXP 7.4 U44+/GA44+ You can configure Segments by geolocation to display different pages dynamically or content based on the user's country. To display different...
Using the Accessibility Menu
Official Documentation
Using the Accessibility Menu Liferay DXP 2024.Q2+/Portal GA120+ Most enhancements to accessibility in Liferay are propagated across the entire platform by default, so all your users can benefit...
Experiences
Official Documentation
Experiences Use experience personalization to tailor content pages and collections to different audiences. You can show customized layouts, content, and collection items based on user segments. ...
A/B Tests Analytics
Official Documentation
A/B Tests Analytics A/B testing evaluates the effectiveness of content pages by testing a variant design against the control design (i.e., the original). This process involves creating a page...
Optimization
Official Documentation
Optimization
People
Official Documentation
People Better understanding individual users and users in aggregate is key to offering excellent service. Analytics Cloud provides the tools to better understand both. By building robust Individual...
Individual Profiles
Official Documentation
Individual Profiles Many individuals visit your sites. Learning who they are and their activities and interests helps you improve business with them. Individual profiles help your Sales, Customer...
Interests and Search Terms
Official Documentation
Interests and Search Terms Finding out topics people are interested in helps you relate your products and services to them. Analytics Cloud's insight empowers you with rich, easy-to-understand...
Creating Segments
Official Documentation
Creating Segments Segments created in Analytics Cloud sync with Liferay DXP. However, segments created in Liferay DXP do not sync with Analytics Cloud. Creating a Dynamic Segment Click Segments...