Foundations of Content Management

Effective content management is crucial for delivering engaging digital experiences. However, managing content throughout its life cycle—from planning and creation to publishing and revision—can be complex. Organizations often struggle with maintaining brand consistency, ensuring content quality, streamlining collaborative workflows, and delivering personalized content securely and efficiently. Without a robust strategy and the right tools, content operations can become fragmented, hindering agility and negatively impacting the user experience.

Liferay DXP provides a powerful and comprehensive content management system (CMS) that provides the tools and flexibility needed to implement effective content solutions. This equips you with a foundational understanding of Liferay's CMS capabilities, core concepts, and essential terminology. Crucially, it provides a framework for thinking strategically about content management in Liferay, helping you identify key decision factors and plan for long-term success.

This course is primarily for content managers and other business users involved in planning or executing content strategies and solutions with Liferay. It does not require technical expertise or familiarity with Liferay DXP's CMS capabilities, making it the perfect starting point for understanding Liferay's approach to content management. While focused on foundational concepts, it also provides valuable context for developers or architects interacting with Liferay's CMS capabilities.

By the end of this course, you’ll have the knowledge to

• Plan effective content strategies, information architectures, and content models using Liferay's core features.
• Organize content efficiently using asset libraries and taxonomies.
• Describe each style of the content lifecycle within Liferay, including content creation, review, publishing, and long-term management.
• Compare Liferay's publishing tools and determine the best fit for different scenarios.
• Explain key techniques for displaying content, enabling search, and optimizing the user experience.
• Understand how to manage content security using role-based access control.

To bridge the gap between theory and practice, this course applies content management principles to a fictional company, Clarity Vision Solutions. Before diving into Liferay features, you’ll learn about Clarity and their critical success factors.