Capability

Personalization

Liferay provides powerful out-of-the-box features for building and delivering personalized experiences to users. Personalization features empower you to deliver novel site experiences that differ based on defined user segments, design and execute A/B Tests, and more.

Feature
Deployment Approach
Capability
Analytics Cloud
Analytics Cloud Collecting analytics data is a crucial part of any business. Liferay offers an analytics tool that's integrated with DXP to provide useful information on who visits your site and...
Published Date: May 9, 2024 6:44 PM
Connecting Liferay DXP to Analytics Cloud
Official Documentation
Connecting Liferay DXP to Analytics Cloud Liferay DXP 2024.Q1+/Portal GA112+ Liferay DXP and Analytics Cloud connect via a secure, encrypted token. This token is generated by Analytics Cloud and...
Published Date: May 9, 2024 6:44 PM
Connecting Liferay DXP 7.3 to Analytics Cloud
Official Documentation
Connecting Liferay DXP 7.3 to Analytics Cloud Liferay DXP 7.3 U30+ The steps to connect Liferay DXP 7.3 to Analytics Cloud differ slightly from the steps to connect Liferay DXP 7.4. Liferay DXP...
Published Date: Sep 18, 2024 3:10 PM
Viewing the Analytics Dashboard
Official Documentation
Viewing the Analytics Dashboard After syncing data, Analytics Cloud automatically begins tracking site visitors and how they interact with your content. The following tools are available for...
Published Date: May 9, 2024 6:44 PM
A/B Tests Analytics
Official Documentation
A/B Tests Analytics A/B testing evaluates the effectiveness of content pages by testing a variant design against the control design (i.e., the original). This process involves creating a page...
Published Date: May 9, 2024 6:44 PM
Optimization
Official Documentation
Optimization
Published Date: May 9, 2024 6:44 PM
People
Official Documentation
People Better understanding individual users and users in aggregate is key to offering excellent service. Analytics Cloud provides the tools to better understand both. By building robust Individual...
Published Date: May 9, 2024 6:44 PM
Segments Analytics
Official Documentation
Segments Analytics Segments aggregate individuals based on common attributes and behavior. For example, you can create a segment that contains users interested in a given topic, work in a specific...
Published Date: Jan 18, 2025 2:44 AM
Individuals Dashboard
Official Documentation
Individuals Dashboard The Individuals dashboard provides a broad range of analytics data about your visitors and how they interact with your Site. To view the dashboard, Click Individuals in...
Published Date: May 9, 2024 6:44 PM
Individual Profiles
Official Documentation
Individual Profiles Many individuals visit your sites. Learning who they are and their activities and interests helps you improve business with them. Individual profiles help your Sales, Customer...
Published Date: May 9, 2024 6:44 PM
Creating Segments
Official Documentation
Creating Segments Segments created in Analytics Cloud sync with Liferay DXP. However, segments created in Liferay DXP do not sync with Analytics Cloud. Creating a Dynamic Segment Click Segments...
Published Date: May 9, 2024 6:44 PM
Reference
Official Documentation
Reference Multi-Factor Authentication Metrics Description Downloading Reports
Published Date: May 9, 2024 6:44 PM
Touchpoints
Official Documentation
Touchpoints Touchpoints reflect the many different ways your users and customers interact with your brand. Analytics Cloud presents a broad range of analytics data that combines traditional page...
Published Date: May 9, 2024 6:44 PM
Metrics Description
Official Documentation
Metrics Description See the description of various metrics used by Analytics Cloud and how they are calculated. Index: A/B Testing - Estimated Time to Declare Winner A/B Testing - Improvement ...
Published Date: May 9, 2024 6:44 PM
Downloading Reports
Official Documentation
Downloading Reports In addition to inviting team members to your Analytics Cloud workspace, you can share insights with your team by downloading reports. Downloadable PDF reports are available for...
Published Date: May 9, 2024 6:44 PM
Multi-Factor Authentication
Official Documentation
Multi-Factor Authentication Multi-factor authentication (MFA) is required for all Analytics Cloud users. This additional layer of security helps to protect users from cyberattacks such as phishing...
Published Date: May 9, 2024 6:44 PM
Tracking Events in Third Party Websites
Official Documentation
Tracking Events in Third Party Websites You can use Analytics Cloud to track events for analysis on websites not built on Liferay DXP by adding JavaScript code to the and of your HTML pages: ...
Published Date: Feb 26, 2025 8:29 PM
Tracking Events
Official Documentation
Tracking Events You can track events for analysis by adding JavaScript code to your Liferay DXP site pages. Your code interacts with Analytic Cloud's APIs to capture what users are doing on your...
Published Date: May 9, 2024 6:44 PM
Pages Analytics
Official Documentation
Pages Analytics For pages, Analytics Cloud Registers and tracks pages for analysis the first time the Analytics Cloud client detects a Page interaction. Queries pages on a schedule for...
Published Date: May 9, 2024 6:44 PM
Sites Analytics
Official Documentation
Sites Analytics Liferay Analytics Cloud provides a sites dashboard for each Property in your Workspace. For example, when Creating a Property each Property can be associated with one site or can be...
Published Date: May 9, 2024 6:44 PM
Interests and Search Terms
Official Documentation
Interests and Search Terms Finding out topics people are interested in helps you relate your products and services to them. Analytics Cloud's insight empowers you with rich, easy-to-understand...
Published Date: May 9, 2024 6:44 PM
Paths Analytics
Official Documentation
Paths Analytics Path analytics identifies how visitors arrive on a site page and where they go next. Knowing how your users are coming and going can empower you to better tailor your site's content...
Published Date: May 9, 2024 6:44 PM
Blogs Analytics
Official Documentation
Blogs Analytics Blogs entries are important content on websites. They attract readers who return to view new blog posts and interact in discussion. Analytics Cloud gives you important insights...
Published Date: May 9, 2024 6:44 PM
Forms Analytics
Official Documentation
Forms Analytics Forms are important direct data gathering tools for enterprises. Are your web forms providing you invaluable information or turning users away? Analytics Cloud gives you important...
Published Date: May 9, 2024 6:44 PM
Tracking Custom Assets
Official Documentation
Tracking Custom Assets Using event tracking is the recommended way to track your custom assets. The Custom Assets tab is deprecated in AC-4.11.0. Liferay Analytics Cloud can detect and analyze...
Published Date: May 9, 2024 6:44 PM
Web Content Analytics
Official Documentation
Web Content Analytics Web content articles are important assets for presenting site visitors with information. Analytics Cloud gives you important insights into how site users are engaging with...
Published Date: May 9, 2024 6:44 PM
Events Descriptions
Official Documentation
Events Descriptions Below are the various events that can be analyzed in the events analysis tool. Asset Clicked This is when a user clicks a custom asset. Note, the data-analytics-asset-type HTML...
Published Date: May 9, 2024 6:44 PM
Assets Analytics
Official Documentation
Assets Analytics Assets are individual pieces of content that exist on site pages in your Liferay Analytics Cloud data sources. Assets are Content residing on a page. Registered, tracked, and...
Published Date: May 9, 2024 6:44 PM
Documents and Media Analytics
Official Documentation
Documents and Media Analytics Documents and media files are assets you want site users to look at or download. Analytics Cloud provides insights on user engagement with your documents and media...
Published Date: May 9, 2024 6:44 PM
Events Analytics
Official Documentation
Events Analytics As individuals visit and interact with your site, Analytics Cloud tracks these events. Many of these events that take place on your Liferay DXP instance are set up to be tracked...
Published Date: May 9, 2024 6:44 PM
Pages Reference
Official Documentation
Pages Reference The data displayed for pages is based on Default Events and Event Attributes. The following events and event attributes are related to pages: Page Events pageDepthReached...
Published Date: May 9, 2024 6:44 PM
Troubleshooting
Official Documentation
Troubleshooting Troubleshooting Analytics Cloud Activation Troubleshooting Data Sources
Published Date: May 9, 2024 6:44 PM
Troubleshooting Analytics Cloud Activation
Official Documentation
Troubleshooting Analytics Cloud Activation There are a few steps that must be performed in order to begin using Analytics Cloud. If these steps have not yet been performed, you may encounter an...
Published Date: May 9, 2024 6:44 PM
Troubleshooting Data Sources
Official Documentation
Troubleshooting Data Sources Misconfigured environments or data sources can prevent or disrupt access to Liferay DXP data sources. Here's how to troubleshoot DXP data source issues. No Network...
Published Date: May 9, 2024 6:44 PM
Definitions
Official Documentation
Definitions There are four types of definitions: Individuals: attributes of individuals accessing your site Events: default and custom actions that happen on your site Event Attributes:...
Published Date: May 9, 2024 6:44 PM
Managing Data Sources
Official Documentation
Managing Data Sources After connecting Liferay DXP to your workspace, you can view and make changes to them from the settings page. Navigate to Settings → Workspace Data → Data Sources. See the...
Published Date: May 9, 2024 6:44 PM
Data Control and Privacy
Official Documentation
Data Control and Privacy Analytics Cloud provides administrative tools for managing individual data and privacy. Use these tools to assist you in meeting General Data Protection Regulation (GDPR)...
Published Date: May 9, 2024 6:44 PM
Workspace Data
Official Documentation
Workspace Data In settings view, and manage the data sources that sync with Analytics Cloud. Click the settings link at the bottom left of the UI. Manage API access by creating or revoking access...
Published Date: May 9, 2024 6:44 PM
Managing API Access
Official Documentation
Managing API Access Liferay Analytics Cloud supports access to its analytics data via a set of API endpoints. You can access and integrate the data either through RESTful APIs or data export. Some...
Published Date: May 9, 2024 6:44 PM
Workspace Settings
Official Documentation
Workspace Settings In settings, view and manage your Analytics Cloud workspace. Click the settings link at the bottom left of the UI. Invite other users and manage access to the workspace. View...
Published Date: May 9, 2024 6:45 PM