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Personalization

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Liferay provides powerful out-of-the-box features for building and delivering personalized experiences to users. Personalization features empower you to deliver novel site experiences that differ based on defined user segments, design and execute A/B Tests, and more.

Feature
Deployment Approach
Creating A/B Tests
Creating A/B Tests Before creating A/B tests, remember these things: You can create a test for a default Experience or a personalized Experience mapped to a Segment. You can only create an A/B...
Published Date: Nov 22, 24, 10:52 PM
Personalizing Site Experience
Personalizing Site Experience Liferay DXP provides powerful tools out-of-the-box for understanding and delivering personalized experiences to users. For example, you can create user segments and...
Published Date: Nov 22, 24, 10:52 PM
Running and Monitoring A/B Tests
Running and Monitoring A/B Tests You can configure these parameters when you run the A/B Test: Traffic Split: The percentage of visitors randomly split between the original and the variant when...
Published Date: Nov 22, 24, 10:52 PM
Reviewing A/B Test Results and Publishing Test Variants
Reviewing A/B Test Results and Publishing Test Variants When the A/B Test finishes, you can find the test results in Analytics Cloud and Liferay DXP. Analytics Cloud declares a winner when the...
Published Date: Nov 22, 24, 10:52 PM
Verifying A/B Test Requirements
Verifying A/B Test Requirements Before running A/B Testing on your Content pages, you must verify these requirements are met: Liferay DXP is connected to Analytics Cloud. Fore information on how...
Published Date: Nov 22, 24, 10:52 PM
Enabling Automated Live Chat Systems
Enabling Automated Live Chat Systems Liferay 7.4+ Liferay now offers integration with several live support chat platforms. Enabling this integration adds a chat window to sites on your Liferay...
Published Date: Nov 22, 24, 10:52 PM

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