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Personalization

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Liferay provides powerful out-of-the-box features for building and delivering personalized experiences to users. Personalization features empower you to deliver novel site experiences that differ based on defined user segments, design and execute A/B Tests, and more.

Feature
Deployment Approach
Getting Analytics for User Segments
Getting Analytics for User Segments Subscribers To use Analytics Cloud with User Segments, you must first connect your DXP data source to Analytics Cloud and enable synchronization of users and...
Published Date: May 9, 24, 6:57 PM
Segments Editor UI Reference
Segments Editor UI Reference You can use segments to organize users into different groups with common sets of properties. Follow these steps to access the segments editor UI. Go to Site...
Published Date: May 9, 24, 6:57 PM
Segments Admin Settings
Segments Admin Settings Liferay DXP/Portal 7.3+ You can configure Segments behavior at the system or instance level. With these settings, you can enable/disable segmentation, set the interval for...
Published Date: May 9, 24, 6:57 PM
Using the Accessibility Menu
Using the Accessibility Menu Liferay DXP 2024.Q2+/Portal 7.4 GA120+ Most enhancements to accessibility in Liferay are propagated across the entire platform by default, so all your users can...
Published Date: Jun 6, 24, 3:57 PM
Understanding Interests
Understanding Interests As individuals interact with the pages of a Liferay site, Analytics Cloud notes the topics they contain. The more an individual visits pages that contain a topic, the higher...
Published Date: May 9, 24, 6:44 PM
A/B Testing
A/B Testing A/B testing evaluates the effectiveness of content pages by testing a variant design against the control design (i.e., the original). This process involves creating a page variant,...
Published Date: May 9, 24, 6:44 PM
Segments
Segments Segments aggregate individuals based on common attributes and behavior. For example, you can create a segment that contains users interested in a given topic, work in a specific industry,...
Published Date: Nov 22, 24, 10:46 PM
A/B Testing
A/B Testing Liferay DXP 7.2 SP1+ With A/B Testing, you can determine the most effective version of your content by testing variations on different users. The majority of visitors see the current...
Published Date: Nov 22, 24, 10:52 PM

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