Reviewing A/B Test Results and Publishing Test Variants

When the A/B Test finishes, you can find the test results in Analytics Cloud and Liferay DXP. Analytics Cloud declares a winner when the Confidence Level Required is achieved during the duration of the test. To understand how to configure the Confidence Level Required for your test, see Creating A/B Tests.

tip

You receive a notification in Liferay when the A/B Test finishes.

To review the A/B Test results and publish your variant,

1. Go to the Content Page where the A/B Test is running.

2. In the Control Menu, click the A/B Testing flask icon ().

3. If you have other Experiences for the Content Page, select the Experience.

4. Review the test results under the Active Test section:

   • Winner Declared: The confidence level requirement was met.
   • No Winner: The confidence level requirement was not met for the duration of the test.

   

5. From the Variants section, you can

   • Publish the variant, which is highlighted with the check mark.

   • Discard Test, to ignore the A/B Test recommendations and keep the current Content Page.

     

   note

   When you publish the A/B Test variant, the variant becomes active for all users visiting the Content Page.

You can click the View Data in Analytics Cloud button from the A/B Tests panel to go to the Analytics Cloud dashboard and view other test statistics. For more information, see A/B Testing Analytics.

Related Topics

• A/B Testing
• Creating A/B Tests
• Verifying A/B Test Requirements
• Running and Monitoring A/B Tests